Guides
Everything worth knowing about modelling in South Africa
Straight answers on getting started, what to charge, what clients look for and how casting actually works here. Written for models and for the brands who book them.
8 min read
How to become a model in South Africa
A practical, step-by-step guide to becoming a model in South Africa: what agencies look for, height and stats, building a portfolio on a budget, and getting your first paid booking.
Read guide →6 min read
What models actually get paid in South Africa
Real South African model day rates by job type, how usage rights change your fee, and how to quote confidently without pricing yourself out of the booking.
Read guide →5 min read
How to build a modelling portfolio that gets bookings
What belongs in a South African modelling portfolio, how many photos you need, what clients ignore, and how to shoot strong digitals on a phone.
Read guide →6 min read
How to hire models in South Africa
How brands, photographers and agencies cast and book models in South Africa: where to find talent, what to budget, what usage rights to buy, and what to put in the brief.
Read guide →7 min read
How much do models earn in South Africa?
Real South African modelling rates by type of work: e-commerce, catalogue, commercial campaigns, runway, television and promotional work — plus how usage changes the fee.
Read guide →6 min read
Modelling scams in South Africa and how to spot them
The most common modelling scams in South Africa — upfront agency fees, fake casting calls, compulsory paid shoots and private 'auditions' — and exactly how to check before you commit.
Read guide →5 min read
Model digitals: what to shoot and how
Exactly which shots your digitals need, how to light them with a phone, what to wear, and the mistakes that get a submission ignored.
Read guide →6 min read
How to get scouted as a model in South Africa
Where scouts actually look in South Africa, how to make yourself findable online, what to post, and how to approach agencies without being ignored.
Read guide →5 min read
What to expect at a casting
What happens at a South African model casting, what to bring, what to wear, how to behave on the day, and why you didn't get the job.
Read guide →6 min read
How to cast models for a shoot in South Africa
A practical casting guide for brands and producers: writing a brief that gets replies, budgeting usage, shortlisting, options and holds, and what to confirm in writing.
Read guide →5 min read
How to hire a model in Johannesburg
A practical guide for Johannesburg brands, studios and agencies: where to find models, typical rates, how to brief, and how to book safely and directly.
Read guide →5 min read
How to hire a model in Cape Town
Hiring models in Cape Town: the production season, typical rates, how to brief and how to book directly with no commission.
Read guide →6 min read
How to get into acting and TV extras work in South Africa
Start acting in South Africa: extras and background work, headshots, self-tapes, finding auditions in Johannesburg and Cape Town, and how to avoid pay-to-audition scams.
Read guide →5 min read
Fitness modelling in South Africa: how to start
How to become a fitness model in South Africa: the look brands want, shoot preparation, activewear and supplement campaigns, gym content and fair rates.
Read guide →4 min read
How to become a promotional model in South Africa
Promotional and brand-activation work in South Africa: what promo models do, hourly rates, what agencies and brands expect, and how to find shifts.
Read guide →4 min read
How to check that a modelling agency or casting is legit
A simple checklist to tell real modelling agencies and castings from scams in South Africa: upfront fees, fake contracts, private meetings and what real clients do.
Read guide →4 min read
How to start modelling with no experience
No portfolio, no agency, no problem: how to start modelling in South Africa from zero, with free phone digitals, a free profile and beginner-friendly castings.
Read guide →